Liven Up Your Business Cards

by ryanj on June 30, 2017


Liven Up Your Business Cards


If you’re looking for a way to reach new markets, try livening up your business cards with a little technology. For the most part, business cards aren’t (and have never been) high-tech. Business cards are an extension of “calling cards,” first popularized in the 18th and 19th centuries among persons of high society. At that time, calling cards were strictly social, however more practical business cards entered the scene in the 19th century.


Business Cards Work For A Living

Business cards were used extensively, beginning in the 19th century in the United States, and have been a part of our business lives ever since. The basic format of the business card hasn’t changed much throughout the years. Most business cards are printed on white or light-colored card stock, and contain basic contact information and a company logo or other identifier.

Your business cards can do much more than introduce you or provide someone with your contact information. You can put your business cards to work in a number of unusual ways that take advantage of the latest technologies. For example, many workers today carry smartphones. The smartphone is more than a phone or texting device, as any person who works in sales will tell you. Smartphones have the ability to send and receive email, browse the Web, receive text messages and run a seemingly infinite number of “apps” that provide useful functions.

Take advantage of the smartphone trend by adding something simple, yet effective to your business card. A QR code (or quick response) code is a 3-dimensional bar code that was invented in Japan in the mid-1990s. The QR code is embedded with information, such as text or a URL. When a smartphone is equipped to read QR codes and finds a URL, it can engage the browser to display information.

You can embed a QR code on your business card to provide the reader with more information about you, your company or your products.

You can use the QR code to make special offers to your business acquaintances, or new people you meet. The QR code is a great way to provide additional information to new acquaintances at trade shows, conventions and other events where your time to talk is limited.

You can generate a QR code free of charge on a number of different Web sites and upload the resulting code to your latest business card design.

Try adding a QR code to your business cards and use this tool to help make your business contact information more technology friendly.

Sample Cards:




Tidal Wave Cliparts-business-business-card-front




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